In this age of the social media Wild West where a company can spend significant resources responding to the endless chatter, it’s a healthy exercise to weigh what voices truly matter to your company’s reputation, and for that matter, to rank what issues directly affect your company’s reputation. This preparation of identifying “sources of excellence” will [...]
Entries Tagged as 'Current events'
Crisis Preparation: What will trigger your Consumer Reports moment?
When a nation’s reputation moves from “emerging” to “developed”
Typically, the reclassification of a country from emerging to developed market status by equity index providers (such as MSCI Barra) is a mixed blessing for the companies that are based there. On the one hand, the recognition that the economy in which the company operates is “up there” with the United States, Western Europe, and [...]
Toyota and the emerging challenges of global reputation management
NOTE: The following article, written in March 2010, was excerpted and published in the May 2010 issue of the Japanese magazine — Kohokaigi. It will be many months before we can objectively assess the long-term impact of Toyota’s recall situation on the company’s reputation and its future success as a business. For now, perceptions of [...]
Financial Services Reform: What’s the Endgame?
ReputationPoint contributor, Franz Paasche, participated in a recent discussion entitled “Financial Services Reform: What’s the Endgame?” offering his insights into the rebuilding of the industry’s tarnished reputation. We invite you to listen to a recording of the 5/13/10 event accessible at this link: http://events.fleishmanhillard.com/financialservicesreform Here is the full list of participants: • Lionel Johnson, Senior Vice President, [...]
Getting a glimpse of the rare Guaranteed Employment Program
Frank Koller’s recently-released business book entitled Spark. How Old-Fashioned Values Drive a Twenty-First-Century Corporation: Lessons from Lincoln Electric’s Unique Guaranteed Employment Program explores a topic we seldom read about in today’s headlines – a public company that has been productive while staying true to the value of retaining its workforce through good times and bad. [...]
When Yelp.com gets yelped
Yelp.com, the popular user-written reviews and ratings site of local businesses, has been hit with a class action suit filed on February 23, 2010 claiming extortion. The suit reads: “One method Yelp uses to control content (and thereby raise or lower a business’s rating), is to promise to remove a business’s negative review or relocate [...]
It’s what you do next that counts, Tiger
Tiger Woods’ decision to hide and ask for privacy offers lessons for individuals and organizations facing the heat of unplanned attention. What are the five things he could have done better to protect his reputation?
Wall Street’s Spin Game
ReputationPoint contributor, Franz Paasche, is quoted in The New York Times article “Wall Street’s Spin Game” (November 21, 2009). Here’s a link to the article: http://www.nytimes.com/2009/11/22/weekinreview/22bowley.html?ref=weekinreview
Ben Bernanke: “Communication is very important.”
Last Friday, Ben Bernanke held a press conference to update the world on the progress of recovery in the financial system and financial reform. Ending as usual by taking a few questions, an audience member asked what process of education or information sharing might help prevent future crises, saying: “There is an unusual opportunity now, [...]
Reputation management steps for John Thain
ReputationPoint contributor, Franz Paasche, was asked by Business Insider columnist Lawrence Delevingne to weigh in on a discussion of steps former Merrill Lynch CEO John Thain could take to rebuild his reputation. Here’s a link to the article: http://www.businessinsider.com/a-rehabilitation-guide-for-john-thain-2009-10