Tiger Woods’ decision to hide and ask for privacy offers lessons for individuals and organizations facing the heat of unplanned attention. What are the five things he could have done better to protect his reputation?
Entries from November 2009
ReputationPoint contributor, Franz Paasche, is quoted in The New York Times article “Wall Street’s Spin Game” (November 21, 2009). Here’s a link to the article: http://www.nytimes.com/2009/11/22/weekinreview/22bowley.html?ref=weekinreview
The past year has provided sharp lessons about the consequences of taking an overly optimistic view of financial risks. Reputation is a key element in understanding risks of several types, so it is worth considering how too much optimism affects the reputations of corporations and their leaders. A new book, Bright Sided: How the Relentless [...]