Entries from April 2009

Future proofing

by Marjorie Benzkofer

How do you manage reputation when the rules of engagement are changing? The tumultuous economy has brought about a business environment that puts companies under a new level of reputational scrutiny. Many business practices once viewed as fundamental are under fire from customers, the media and even the federal government. There is evidence of it […]

April 21st, 2009 | Comment on this.

“Spitzer turning to ethics work on corporate culture”

by Tim Fiala

As a native New Yorker, the headline certainly caught my attention: could our former governor be redeeming himself and turning his notoriety to a nobler cause, recommitting himself to serve the public good? Alas, it was not to be; but it turned out to be a report of a far more intriguing endeavor by the […]

April 21st, 2009 | Comment on this.
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Google: from nimbus to NIMBY


One of the reasons Google has the best reputation of any company on the globe is that the majority of customers don’t get a bill in the mail for using Google’s terrific products every day.  It’s hard to gripe when you aren’t paying for something.  And, it’s human nature to think highly of a provider […]

April 8th, 2009 | 1 Comment
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Boards of Directors – blame, responsibility and reputation


At a recent press conference in London, while responding to questions on the United States’ role in the deterioration of the capital markets, President Obama cited his former law professor’s adage: “Some are to blame, but all are responsible.” While the reference was broad, the principle also captures the perspective emerging in the political and […]

April 7th, 2009 | Comment on this.